Curriculum
Studienordnung in Kraft seit 28.10.2015, Studienbeginn ab Studienjahr 2015/16
Studienordnung in Kraft seit 28.5.2013, Studienbeginn ab Studienjahr 2013/14
Course
Semester (ECTS)
| practice transfer | 1 | 2 | 3 | 4 | 5 | 6 |
|---|---|---|---|---|---|---|
| Integrative Case Study I | 5,0 | |||||
| Bachelor Seminar I | 6,0 | |||||
| Integrative Case Study II | 5,0 | |||||
| Professional Internship | 20,0 | |||||
| Bachelor Seminar II | 6,0 |
| social competences | 1 | 2 | 3 | 4 | 5 | 6 |
|---|---|---|---|---|---|---|
| Team Building | 1,0 | |||||
| Academic Research and Writing I | 2,0 | |||||
| English for Marketeers I | 1,0 | |||||
| Presentation Techniques | 1,0 | |||||
| Project Management | 1,0 | |||||
| English for Marketeers II | 1,0 | |||||
| Academic Research and Writing II | 2,0 | |||||
| Media Training | 2,0 | |||||
| Negotiation Training | 1,0 |
| management & business studies | 1 | 2 | 3 | 4 | 5 | 6 |
|---|---|---|---|---|---|---|
| Fundamentals of Business Administration | 3,0 | |||||
| Fundamentals of Sociology and Organizational Theory | 3,0 | |||||
| Introduction to Law | 2,0 | |||||
| Copyright Law and Media Law | 1,0 | |||||
| Finance and Accounting | 2,0 | |||||
| Management Concepts | 2,0 | |||||
| Controlling | 2,0 | |||||
| Management Techniques | 1,0 | |||||
| Strategic Management | 2,0 |
| international competencies | 1 | 2 | 3 | 4 | 5 | 6 |
|---|---|---|---|---|---|---|
| Electives | 4,0 | |||||
| Marketing | 10,0 | |||||
| Business Studies | 5,0 | |||||
| Exchange Semester Coaching | 1,0 | |||||
| Communications | 10,0 |
| General Overview | 1 | 2 | 3 | 4 | 5 | 6 |
|---|---|---|---|---|---|---|
| Hours per week | 19,5 | 21 | 16 | 18,5 | 0,5 | 5 |
| ECTS Credits* | 30 | 30 | 30 | 30 | 30 | 30 |
(E) Veranstaltungen in englischer Sprache
* ECTS: European credit transfer System, Arbeitsaufwand des Studierenden pro Veranstaltung
SWS: Semesterwochenstunden
