Innovation Management (E)

level of course unit

Introduction

Learning outcomes of course unit

The students are able to:
• Describe innovation processes including technical innovation processes.
• Classify the maturity levels of products and technologies
• Identify current innovations
• Describe Design Thinking and Open Innovation as options in the innovation process and to apply them in examples

prerequisites and co-requisites

none

course contents

• Phase model to describe the spread of technical innovations
• Design Thinking
• Open Innovation
• Innovation management and interlocking with the technology and market management of companies
• Success factors for innovation management projects
• Current examples of innovations

The module contains 50% exercises. This form of teaching takes place in small groups.

recommended or required reading

• Rogers, E., 2016. Diffusion of Innovations Simon & Schuster International. 5.Auflage. Free Press
• Kelley, T., 2016. The Art of Innovation. Profile Books Verlag
• Köhler-Schute, C., 2011. Wettbewerbsorientierter Vertrieb in der Energiewirtschaft: Kundenverlustprävention, neue Geschäftsfelder und Produkte, optimierte Geschäftsprozesse. 2. Auflage. Berlin: KS-Energy-Verlag
• Ströbele, W., W. Pfaffenberger und M. Heuterkes, 2012. Energiewirtschaft: Einführung in Theorie und Politik. Oldenbourg: Wissenschaftsverlag
• Lewrick, M. et al., 2018. Das Design Thinking Playbook: Mit traditionellen, aktuellen und zukünftigen Erfolgsfaktoren. München: Vahlen