International Business Studies FT
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Digital Transformation III: Communication & Practical Project II

level of course unit

1. Study cycle, Bachelor

Learning outcomes of course unit

The students:
• know the impact of digitization on communication and information.
• can apply project management methods to digitization.
• are capable of implementing digitization in the form of a project on a company.
• master the "tools” to achieve digitization.

prerequisites and co-requisites

Successful completion of the course: Digital Transformation I (Basics) and Digital Transformation II (Markets & Companies)

course contents

• Impact of digitization on communication and information using proven concepts (stakeholders, etc.)
• Importance and change of project management in the digital age
• Elaboration of a practical project focusing on digitization using a specific company
• Toolbox for the implementation of digital topics

recommended or required reading

• Hoffmeister, Christian: Digital Business Modelling. Hanser (latest edition)
• Urbach, Nils; Röglinger, Maximilian (publisher): Digitalization Cases: How Organizations Rethink Their Business for the Digital Age. Springer (latest edition)
• 1-2 current articles from professional journals

assessment methods and criteria

project

language of instruction

English

number of ECTS credits allocated

5

eLearning quota in percent

25

course-hours-per-week (chw)

3

planned learning activities and teaching methods

Blended Learning

semester/trimester when the course unit is delivered

3

name of lecturer(s)

Prof. (FH) Dr. Peter Dietrich

course unit code

01.BV.AWW.3.1

type of course unit

project

mode of delivery

Compulsory

work placement(s)

none