Sports, Culture & Event Management PT
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Cross-Cultural Management (E) (WP)

level of course unit

first cycle, Master

Learning outcomes of course unit

Students:
- will develop an extensive understanding and working knowledge of key areas in global management practices.
- will be able to examine, evaluate, compare, and describe cultural business practices on various levels (national, organizational, corporate, professional).
- will be able to identify and classify various elements of corporate culture as well as their underlying drivers.
- self-reflect on their own cultural outlook and practices.

prerequisites and co-requisites

first cycle, Master

course contents

- Concept and application of culture in business
- Determinants and dimensions of culture
- Global business cultures
- Culture and leadership
- Corporate culture

recommended or required reading

Browaeys, M. & Price, R. (2019). Understanding Cross Cultural Management (4th Edition). Harlow, United Kingdom: Pearson.
Groysberg, B., Lee, J., Price, J., Cheng, J. (2018) The Leader's Guide to Corporate Culture. Harvard Business Review (Jan-Feb 2018), 44-52
Morrison, T., & Conaway, W. A. (2006). Kiss, bow, or shake hands: the bestselling guide to doing business in more than 60 countries (2nd Edition). Avon, Mass.: Adams Media.

assessment methods and criteria

project, examination

language of instruction

English

number of ECTS credits allocated

5

eLearning quota in percent

25

course-hours-per-week (chw)

2

planned learning activities and teaching methods

seminar

semester/trimester when the course unit is delivered

3

name of lecturer(s)

Team SCEM

recommended optional program components

none

course unit code

bb.WPM.2

type of course unit

seminar-degree

mode of delivery

Compulsory

work placement(s)

not applicable