FH Kufstein About Us
Employees

Kurt Hoffmann

Hoffmann Kurt
Asc. Prof. (FH) Ing. Mag. Kurt Hoffmann
Associate Professor (FH) for Business Administration
+43 5372 71819 115
Kurt.Hoffmann∂fh-kufstein.ac.at

Biographical sketch and education

1994 – 2000 Innsbruck University, Austria
Master Degree of Business Administration / Pedagogical Techniques
Mag. Rer. Soc. Oec.

Professional career

1982 – 1989 Product Manager for crystal chandelier parts
D. Swarovski & Co., Wattens, Austria
manufacturer for crystal products

1989 – 1994 Area Sales Manager Technical Lightings
Trilux Leuchten GmbH&CoKG, Vienna, Austria

Teaching at FH Kufstein

  • Accounting
  • Production Management
  • Project Management
  • Business Simulation
  • Business Plan projects

Research projects

  • Learning, teaching and the use of New Media under pedagogical aspects

Affiliations and community

  • Member of the Board in FNMA (Association for New Media and Education, Austria)
  • Member of the Board in “International Society for Education, Expertise & Development - ISEED

Projects

  • Member of the research team “ict and the quality of learning” in Austria, oecd/ceri 2000 – 2001
  • Export and internationalization: an approach to market entry strategies for small and medium-sized companies, 2001 - 2002
  • Interreg III-project: it-region Salzburg – Rosenheim – Kufstein, Member of the board, 2002 – 2006
  • Project Coordinator FH-Cluster: Implementation of e-learning and e-teaching strategies in Universities of Applied Sciences in Austria, 2005 - 2007
  • FNMA: e-learning under quality aspects, 2005 - 2007

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News of the FH Kufstein

At the 22nd PQM Dialogue at the FH Kufstein Tirol, everything revolved around the use of artificial intelligence in ERP systems.
FH Kufstein Tirol
Effizienzpotentiale: KI-gestützte Prozesse in ERP-Systemen

Beim 22. PQM-Dialog an der FH Kufstein Tirol Mitte April drehte sich alles um den Einsatz von künstlicher Intelligenz in ERP-Systemen. Expert:innen diskutierten über Chancen, Herausforderungen und die Zukunft von KI vor 140 Teilnehmenden und gaben einen optimistischen Ausblick.

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Jo Schuttwolf provided interesting insights into the modern literary landscape and digital marketing trends in an interview with Bert Neumeister, lecturer in the Master's program in Digital Marketing at the FH Kufstein Tirol.
Jo Schuttwolf / FH Kufstein Tirol
Science-Fiction-Autor Jo Schuttwolf über Digitales Marketing in der Literatur

Von Bookfluencern, Crossover Ideen und künstlicher Intelligenz in der modernen Literaturlandschaft erzählte Jo Schuttwolf in einem Interview mit Bert Neumeister, Lehrender im Masterstudiengang Digital Marketing an der FH Kufstein Tirol und gab weitere interessante Einblicke.

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SKVM Alumni Thomas Schrammel, Public Relations Manager for the Austrian Men's Alpine Ski Team, behind the scenes at Gurgl.
Yuka Miyashita
Connecting Students and Alumni: MyWay Inspires with New Interview Series

The innovative online business project MyWay is excited to share the success of its livestream interview series, connecting students of the University of Applied Science Kufstein Tyrol with illustrious alumni. This initiative, focusing on the Sport, Culture, and Event Management (SCEM) Master’s Degree program, has significantly bridged the gap between current students and successful professionals in the industry.

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