Smart Products & Solutions PT
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Study trip (E)

level of course unit

-

Learning outcomes of course unit

The graduate / the student:
* knows the cultural specifics of the respective country in terms of innovation, legal framework and management
* knows the specifics of the host country regarding smart products and solutions (technology, acceptance, business models, etc.)
* knows and understands the research strategy/research system of the host country regarding smart products and solutions

prerequisites and co-requisites

none

course contents

* International management in a country-specific context
* R and D strategy and systems at country level
* Technology and innovation approaches

recommended or required reading

Thomas D.C., Peterson M.F.; Cross-Cultural Management: Essential Concepts; Los Angeles; 2017
Beise M.; Lead Markets. Country-Specific Success Factors of the Global Diffusion of Innovations; Berlin; 2014

assessment methods and criteria

Report

language of instruction

English

number of ECTS credits allocated

3

eLearning quota in percent

0

course-hours-per-week (chw)

2

planned learning activities and teaching methods

Lecture, group work, presentation and discussion of tasks

semester/trimester when the course unit is delivered

2

name of lecturer(s)

Prof. (FH) DI Dr. Martin Adam

course unit code

PXT.1

type of course unit

integrated lecture

mode of delivery

Compulsory